ICE-ARMY now available in Malta
Following the success generated by the opening of the new mono-brand store in Bisazza Street, Sliema, ICE-WATCH have launched a new line of watches known as ICE-ARMY. Embodying all that has made the ICE-WATCH® brand the “must-have” accessory of the moment, the new ICE-ARMY collection has a rugged look with a brown and blue camouflage finish, making it one of the most diverse... Read More
NESCAFÉ Dolce Gusto Shop-in-Shop Bar launched
NESCAFÉ Malta has recently opened a NESCAFÉ Dolce Gusto shop-in-shop (SIS) Bar at Charles Grech Liquor store in Birkirkara. NESCAFÉ has joined forces with Charles Grech & Co. Ltd. to bring the café culture into their Valley Roadstore by bringing the unconventional NESCAFÉ Dolce Gusto world to reality.Catering to more than just the niche of liquor and spirit lovers, NESCAFÉ... Read More
BOV welcomes Fitch Ratings confirmation and stable outlook
Fitch Ratings has today affirmed Bank of Valletta’s Long-term and Short-term Issuer Default Ratings (IDR) at ‘BBB+’ and ‘F2’ respectively, its Viability Rating at ‘bbb+’, Support Rating at ‘2’ and Support Rating Floor at ‘BBB’. The Outlook is Stable. Bank of Valletta Chief Executive Officer, Charles Borg, welcomed the ratings report as yet another... Read More
Just when you thought things where normal again….
Facebook is planning to make its new Timeline format available for brands later this month, according to a report.Citing “executives briefed on Facebook’s plans,” Ad Age is reporting that Facebook will use its Feb. 29 conference for marketers in New York to announce the initiative. Facebook will start in beta with a “handful of brands,” says Ad Age.Facebook announced... Read More
Whitney Houston Death on Twitter
If you heard about the Whitney Houston death on Twitter then you may have heard about the tragic event before anyone else. Apparently the Whitney Houston death on Twitter hit the web 27 minutes before any other media networks reported on the story. Twenty-seven minutes before mainstream media broke the news of Whitney Houston’s death on Saturday night, the story was on Twitter,... Read More
Facebook files for $5 billion IPO
Facebook filed for a $5 billion initial public offering (IPO) just after 5 p.m. on Feb. 1. The company said in documents filed with the Securities and Exchange Commission (SEC) that it will use the ticker symbol “FB” and detailed its offerings for advertisers and marketers.Morgan Stanley will underwrite the IPO, along with J.P. Morgan, Goldman Sachs, Bank of America-Merrill... Read More
Google: New policy doesn’t supersede enterprise, government contracts
Google has clarified that its new, unified privacy policy would have no effect on enterprise and government contracts, reinforcing that individual contracts trump the company’s general policy.In response to questions about how the new policy affects enterprise and government accounts, Google’s Amit Singh said in an e-mailed statement: “Enterprise customers using Google... Read More
So much happening at JPA we hardly saw Christmas coming!
JPA Student Initiatives
Following the active seminar with Communications students held on the 29th of October, JPA is anticipating a number of exciting submissions from the students!The project is a collaborative effort between the CommA team, Heineken Malta and JPA with an aim of giving these creative students the opportunity to present their refreshing ideas and concepts in a “real-life”... Read More
YouTube take on TV
NEW YORK: Media owners and brands are expected to increase their focus on YouTube after the launch of almost 100 channels containing original online content, which could put pressure on TV adspend.YouTube, a unit of Google, recently unveiled details of 96 forthcoming channels from providers such as the Wall Street Journal, Thomson Reuters, Meredith and Rodale. Read More
