Social Media Officer

As a Social Media Officer, you will be involved in planning and executing social media strategies on sites, which amongst others include Facebook, Twitter, LinkedIn and Google Plus, developing brand awareness, generating inbound traffic and encouraging product adoption. You will be responsible for posting information and keeping sites up-to-date. You will also communicate between the different departments, transmitting messages to internal staff and... Read More

Improving Facebook Engagement – Simple Tricks and Best Practices

Posting content regularly on Facebook is no longer enough. The goal now is to increase engagement and create meaningful conversation in an ongoing manner through these posts. This sounds like a daunting task to some people, especially when they are faced with uncertainty and endless questions like “where will I find the resources?” or “when will I find the time for all this?” or “what type of post will get people talking... Read More

Real good time for Real Time on Facebook

In a bid to keep Facebook interesting and drive up revenues they have introduced a new system Facebook Ad Exchange.  This breaking news was disclosed on WARC this morning: “The new system, Facebook Ad Exchange or FBX, uses real-time bidding technology, allowing brands to compete in automated auctions for the right to show their display ads to individual users. Bids are determined by brands analysing tracking data for each user’s web browsing... Read More

Baci Perugina Malta Facebook page rockets past 15000 Likes

Can a well managed Facebook Page attract a solid fan base? It certainly appears that way with the Nestle Malta Baci Perugina Malta page. All this has been achieved since the 25th January a clear indication that Malta’s facebookers are keen to engage and take part in competitions that offer rapid interaction and a solid set of incentives.  Read More

Why would you Fan a Facebook page?

Source: Social Media Examiner  Read More