Nestle puts GPS trackers into Kit Kat bars to deliver prizes

Nestle has launched a (slightly creepy) new promotion for its Kit Kat, Yorkie and Aero bars, embedding GPS trackers in select bars, with the promise to track down the buyer within 24 hours to deliver a £10,000 prize. Source: HAVAS Digital NOW  Read More

Baci Perugina Malta Facebook page rockets past 15000 Likes

Can a well managed Facebook Page attract a solid fan base? It certainly appears that way with the Nestle Malta Baci Perugina Malta page. All this has been achieved since the 25th January a clear indication that Malta’s facebookers are keen to engage and take part in competitions that offer rapid interaction and a solid set of incentives.  Read More

Kit Kat – Tins

  Relax   Chill   Time-Out  Read More

Nestlè – Milkybar

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Polo

The Brief To develop a campaign that would boost one of those highly established bands. Polo enjoys the position of being an original in confectionery, unique shape, one of the first to focus on refreshing the breath and revitalizing the mouth. However the familiarity with the name also worked against the brand as being old fashioned and outdated. Agency where challenged with the task of refreshing and revitalizing the brand itself in the eyes... Read More